OMG NEW PRODUCTSSSSSSS

http://benscycle.blogspot.com/2013/01/sneak-peak-mbcos-uhmw-1-piece-bike-polo.html

Yea.  Great.  MKE puts out some cool products, and they’re really dedicated to the polo scene.  I get that.
What I don’t get is hyping a ‘sneak peak’ that is both the crappiest graphic possible, and a full year late.
Here’s what I think they should have posted instead.

editmke

 

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7 comments

  1. Alias says:

    I don’t know why we need a 3D draft image. I mean, we *know* what a mallet head looks like, and since they aren’t trying anything remarkable with it (at lest in the image), what is to be learned?

    My suggestion is that products get more into advertising metrics on the weight, density, and life cycle. I think that type of info will be more useful than simple aesthetic representation. FIxcraft does it right by showing the cross sections of their heads. I get an instant understanding of what the difference is. To a lesser degree, the Portland Electric Salmon head pics did the same.

    These products all look the same, and so conveying to their market why they will perform better needs to be more than a picture, and yes, it needs to be more than a brand we trust. MKE is a name in polo, but I want some numbers.

  2. Horse says:

    i agree, though in far less words.
    You can’t show me a sneak peak of something i’ve already seen/played with.

  3. Milwaukee Bike Co says:

    Ok…fair enough.
    It’s true that we are behind the “one piece” curve; but we were working with UHMW while most companies were still focused on HDPE. Yes, we could have come out with a one piece head way over a year ago; but that would have been a waste of material. What you don’t see is the R&D we do. All the machining we have been doing with the modular “two piece” design has taught us so much; we can make a head and cap in our basement and have it on the court that very afternoon.
    We’ve been refining the 2-piece since we first offered it 2 years ago. We were constantly experimenting and pushing until we had an 80-85g 5.25″ 2-piece head for our team that was not only light, but lasted. Now we feel we have the design down to where we are comfortable taking that and applying it to the 1-piece design.
    As far as “numbers” go; once we get our prototypes in, you’ll be the first to know.

  4. Horse says:

    Dont get me wrong, sarcasm and joking aside, I’m excited to see it.
    I appreciate you taking the time to respond as well.
    We’ll be happy to test/review one, perhaps we could do a UHMW Onesies Shootout.
    Cheers!

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